Over 90% of transactions happen through the MLS – that’s the Multiple Listing Service. It’s the main database that all the brokers in Phoenix use to access information for their clients on the houses, condos, land and investment properties for sale, along with data on the sold prices.
In most sales in Phoenix, roughly half of the commission you pay as the seller goes to pay for the buyer’s broker. If you are not paying buyer agent commission, who is going to bring buyers to your place? If you are doing truly FSBO, don’t expect there are a lot of traffics to your open house.
If you aren’t paying buyers’ agents 3% they aren’t going to show your place, no matter how great your marketing is. And buyers who are working with agents have already agreed to pay them a commission if they find a house so they probably aren’t going to legally be able to cut the agent out, they’d have to pay the agent 3% out of their own pocket. And who has that kind of cash?
By not listing in the MLS you’re reducing your pool of buyers. In a super hot market, or if you’re in a super hot part of town, sometimes you can get away with a FSBO, will just depend on how badly you want to sell.
Looking to sell your home in phoenix? Call Scott Roes +1 602-696-4570. FREE Home Evaluation, No Obligation!
Congratulations to my client Brian who closed on his new home today. 1920 bungalow in the heart of Phoenix. Sweet home! Enjoy